Description
Seagram's 100 Pipers is a brand of blended Scotch whisky, currently produced by Pernod Ricard through its Chivas Brothers division. It was first introduced in the US in 1965 and is marketed primarily in India, Thailand, and select Asian and South American markets. The brand's name and Celtic imagery are inspired by the Scottish tradition of bagpipers leading soldiers into battle, specifically the ballad of 'The Hundred Pipers' which tells of Bonnie Prince Charlie's 1745 uprising.


